Jewelry artist Siedra Loeffler was born during a meteor shower, so her parents named her after Urdu and Latin “Sidra”, which means “like a star”.
It makes sense that she was fascinated by the brilliance of jewelry and drawn to jewelry making.
She recently moved here from her home in San Francisco to join friends at nearby Sweet Land Farm and is set to open her own jewelry store, The Gold Hammer, at 19 Main St. in Trumansburg, adding a little more to shine to the main street of the village. .
Loeffler describes her work as “minimal sculptural shapes that are fun to make and that interact with the body in a pleasurable way,” and she specializes in personalized jewelry and engagement rings.
It will also showcase the work of several other jewelers and silversmiths, including San Francisco silversmith Sam Woehrmann who specializes in geometric work with large colored stones; Hilary Finck, who is “inspired by the constant need to brighten things up with pops of color” and whose delicate work features “captured stones”; Mr Rose Studio, whose organically-focused gold and sterling silver works often contain pieces of animal bones and other artifacts; and Taylor Koedyker, who is fascinated by the organic formation and energies of stones, and who often includes raw tourmaline in her jewelry.
She will share the space with Dan Timmerman of Timmermade Gear, who makes custom outerwear for hikers and cyclists.
Helped by some of the best in the area – cabinet maker Ben Gould makes a new door, designer Chris Wolff carves his billboard, John Compton builds shelves and jewelry cases – Loeffler plans to open his shop on November 1, just in time to kick off the giveaway season.